The brief: To create a logo, positioning statement, colour scheme and style guide for a complete new range of water wise irrigation products to be sold throughout Australia in various retail stores. The brand had to feel reliable and trustworthy immediately with a sense of high quality at a great price.

The brief: To create a logo, positioning statement, colour scheme and style guide for a complete new range of water wise irrigation products to be sold throughout Australia in various retail stores. The brand had to feel reliable and trustworthy immediately with a sense of high quality at a great price.