As a major sponsor of the tour De France on SBS, Bikeforce approached us to create and design a new TV advert, to be filmed in parts in Melbourne and in Perth to tell the Bikeforce story. With a new superstore opened in Melbourne the main television advert footage was shot to showcase the large range of Bikes, accessories, the exceptional customer service and strong warranties they offer and then put together with a script to inform the public off a 20% off sale to coincide with the tour. 6 versions with various ending sequences were produced in the studio and coinciding with a Flash banner on the SBS website the sale advert produced strong results across Queensland, Victoria and Western Australia.

As a major sponsor of the tour De France on SBS, Bikeforce approached us to create and design a new TV advert, to be filmed in parts in Melbourne and in Perth to tell the Bikeforce story. With a new superstore opened in Melbourne the main television advert footage was shot to showcase the large range of Bikes, accessories, the exceptional customer service and strong warranties they offer and then put together with a script to inform the public off a 20% off sale to coincide with the tour. 6 versions with various ending sequences were produced in the studio and coinciding with a Flash banner on the SBS website the sale advert produced strong results across Queensland, Victoria and Western Australia.